Information on the International Studies Graduation

Examination (GBA) 2025-1

■ Applicants: Students applying for a major or double (linked) major with a total of 98 credits or more.

(Includes recognized credits for transfer students)

■ Composition and evaluation of major graduation exams

1) Exam subjects: Introduction to Marketing, Introduction to Business

2) Passing criteria: A perfect score of 100 for each subject, with an average score of 70 or higher to pass.

(If you score less than 50 points in even one subject, you will fail)

■ Graduation exam replacement recognition: TOPIK level 5 or higher (recognition must remain valid until graduation date)

⇒ If you submit a TOPIK level 5 or higher certificate, you will be recognized as passing the graduation exam (you can pass the graduation exam if you do not take it)

■ Common precautions

1) If you are not eligible for the graduation exam, you cannot take it. (total of 98 credits or more. *Based on last semester.)

2) Please notify the department office (051-509-5791) whether you will take the graduation exam [by 16:00 on Friday, April 25, 2025].

: Students who do not apply within the given period due to classroom rental and space issues will not be able to take the graduation exam.

3) Replacement certificate for graduation exam (TOPIK level 5 or higher) is submitted as a PDF file along with name, student number, department, and major.

After submission, please contact us for confirmation. (Submission: ~16:00 on Friday, May 13, 20257001@bufs.ac.kr)

4) You must bring your ID (student ID) with you when you come to the test site.

: If you are caught taking a proxy test, you will be asked to leave the room

immediately.

5) We are not responsible for anything that happens due to not being aware of the precautions.

■ Test schedule and scope.

Test schedule: 2025,04,30 (14:00 - 15:00)

Classroom: D411

Exam subjects: Introduction to Marketing, Introduction to Business

Explain following questions.

- Introduction to Marketing Final Exam questions:

1) Describe the concept of the marketing mix (4Ps) and explain how each element can influence a company’s success in a competitive market.

2) Discuss the importance of understanding consumer behavior in developing effective marketing strategies. Provide examples to support your answer.

- Introduction to Business course:

1) Explain the role of entrepreneurship in a market economy. How do entrepreneurs contribute to economic growth and innovation?

2) Discuss the differences between sole proprietorships, partnerships, and corporations. What are the advantages and disadvantages of each form of business ownership?